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Aerial view of Polignano a Mare, Puglia

DISCOVER • TASTE • LIVE

Welcome to Puglia

Discover whitewashed towns, turquoise beaches, unforgettable food and the places that make Southern Italy feel different.

Where do you want to go?

Choose a part of Puglia and start exploring towns, beaches, landscapes and practical travel guides.

Start with these places

Six classic destinations that give first-time visitors an immediate feel for Puglia.

Find your Puglia beach

From long sandy Ionian shores to dramatic Gargano coves, start with the coast that matches your trip.

Plan your trip

The practical decisions that make a Puglia trip easier: where to stay, how to arrive, whether to rent a car and what to book.

STAY

Where to stay

Compare the best bases for coast, towns and road trips.

FLIGHTS

Getting to Puglia

Choose between Bari and Brindisi airports, then compare current fares.

ROAD TRIP

Renting a car

A car opens up beaches, villages and countryside that public transport does not always connect well.

EXPERIENCES

Things to do

Boat trips, walking tours, food experiences and activities can be worth booking ahead in busy months.

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Experience Puglia

Build the trip around what you actually enjoy, not just a checklist of famous places.

SEA

Boat trips & caves

See the Adriatic cliffs and sea caves from the water.

FOOD

Taste Puglia

Orecchiette, focaccia, olive oil and regional dishes worth seeking out.

WINE

Primitivo & Negroamaro

Understand Puglia’s signature wines and the areas where they are produced.

NATURE

Gargano outdoors

Forests, coast, trails and protected landscapes in northern Puglia.

Beyond the famous Puglia

Slow down in smaller towns that reward an afternoon, an evening or a quieter overnight stay.

Latest from Welcome to Puglia

Fresh practical guides, itineraries and destination ideas.

Otranto coast, Puglia

Planning a trip to Puglia?

Start with a realistic itinerary, then adapt it around the coast, towns and experiences you care about most.